Vincent Hudson

Executive Director, SD


Business Origami

Business Origami

Developed by the Hitachi Design Centre, Business Origami is a method for building a tangible representation of a “system”.  Whether the system is physical, digital or something in-between, the Business Origami method provides a unique and participatory way for groups to co-build the way a system is structured and how it operates.  This results in a model of a system that is easy for groups to share with others and promotes a better understanding of the system itself among the participants.


Have you always wanted to try this method but just never had the chance?  This is your chance to get your hands dirty.  In this workshop, we will set up what goes into creating a Business Origami map and then you’ll be building maps yourselves.  You’ll get experience in using the method and an understanding of how you might use it in your own work.  We’ll also be sharing some tips and insights into what we’ve learned from using Business Origami during a recent workshop.

About Vincent Hudson

Hiveworks: A Service Design Studio helpingcompanies address customer experience challenges through collaboration and education. We work with you to solve your challenges, train your teams and create a lasting impact.

Personal: Vincent is the Executive Director of Service Design at Hiveworks, overseeing service design work for clients and the methodology across the business. Prior to Hiveworks, he spent time at DigitasLBi and Wunderman where he worked across a number of industries including automotive, travel, fashion and consumer electronics. When asked why he traded his native Los Angeles for London 10 years ago, Vincent’s usual response is: “the weather”.